IMAGE Studios is the leader in luxury salon suites for health, wellness, and beauty professionals looking to open their own business safely, easily, and affordably. Our salon suite business model is an attractive lifestyle business that’s simple, stable, and scalable. First-time entrepreneurs and experienced business owners alike can benefit from this incredible opportunity.
IMAGE Studios is a salon suite franchise that offers beautiful salon suites for hairstylists, barbers, estheticians, nail artists, lash artists, eyebrow threaders, massage therapists, and other beauty professionals who want to launch their own businesses without the typical upfront investment required for a traditional salon or spa. Our business model is a lot like coworking spaces such as WeWork, Regus, or Office Evolution, but instead of office suites, we built turnkey salon suites.
The weekly rental cost for a salon suite can vary significantly depending on the city and location. In major metropolitan areas like Los Angeles, New York, Atlanta, Dallas, Miami, Houston, San Antonio, or Philadelphia, rates can range from $325 to $800 or more per week, depending on the size and location of the suite. In cities such as Denver, St. Louis, Raleigh, Salt Lake City, Charlotte, Pittsburgh, Newark, Columbus, Cincinnati, or Beaverton, rates might vary from $275 to $550 or more per week. In smaller markets like Reno or Boise, hair stylists and other beauty professionals can expect to pay anywhere from $225 to $450 or more per week for a salon studio.
As mentioned earlier, location plays a significant role in determining what a beauty professional will pay each week for a salon suite. Prime locations with high foot traffic, such as popular shopping centers in cities with a high cost of living, will generally have higher rental rates.
While larger suites tend to be more expensive than smaller ones, there are cost-effective options available for beauty professionals on a budget. Some professionals opt to rent a larger suite and share the cost with a friend or coworker who works a different schedule. Most beauty professionals will sign a 12 or 24 month lease agreement before they can move into a salon suite.
Compared to other national salon suite brands like Sola, My Salon Suite, Phenix Salon Suites, Salon Lofts, Salon Republic, or Salons by JC, IMAGE Studios stands out by providing the best in design and amenities. Our salon suites are the most luxurious in the country, making us the number one choice for beauty professionals. Our all-inclusive rent rates range from $225 to $800 or more per week, depending on the size and location of the suite. These rates include essential benefits such as a stunning and spacious lobby, high-end design and finishes, luxurious seating and lighting, and even upscale restrooms. We furnish our suites with top-quality furniture and equipment, custom high-quality millwork, built-in color bars and storage areas, built-in hand sinks, and beautiful sliding glass doors. Take a virtual tour of our salon suites to experience the IMAGE difference by clicking here.
Beauty professionals who seek the best choose IMAGE Studios because they want a brand that reflects and enhances their personal brand. They desire to work in a community of ambitious, like-minded professionals. They strive to earn more money and charge higher prices for their services. They value the flexibility of working their own hours and being their own bosses. At IMAGE Studios, we make it possible for them to live their own version of the American Dream.
Entrepreneurs and investors who also seek the best choose IMAGE Studios franchise. If you’re interested in learning more about owning your own IMAGE Studios salon suite franchise, we would love to chat and learn more about your background. Previous entrepreneurial experience is not required to own an IMAGE Studios franchise, but you must have a strong desire to learn and to be part of a system. We are looking for talented entrepreneurs and investors who enjoy working with other entrepreneurs, who like helping others succeed, who are goal-oriented, and who align with our culture and values. We are a driven group of entrepreneurs always seeking like-minded individuals to bring the IMAGE Studios salon suite business model to their local markets.
If you’re not ready to chat with us but still want to learn more, you can download our free Franchise Report by filling out your information below to gain further insights into the salon suite industry.
In this blog post we’ve put together a comparison to help you understand the key differences between IMAGE Studios and My Salon Suites.
Design: IMAGE Studios is proud to be the luxury leader in the salon suite industry, having spent years evolving our design and layouts to provide the maximum satisfaction to both our beauty professionals and their clients. The result is high demand for top-tier salon suites by beauty professionals who are looking to grow and expand their business. When you want the best, you choose the best.
Real Estate: IMAGE Studios works with seasoned real estate professionals in various regions around the country to ensure that you get the very best support during your site selection process. IMAGE Studios is located in some of the very best retail centers around the country, allowing us to charge top market rates for premium salon suites.
Size: In this industry, size matters, and IMAGE Studios provides luxurious salon suites for hair stylists, barbers, estheticians, lash and nail artists, medical esthetics professionals, and more. IMAGE builds large and spacious salon suites that appeal to a broader range of professionals, which further helps to diversify your rental revenue stream.
Industry Professional Diversity: IMAGE Studios has the greatest amount of professional diversity compared to My Salon Suite and other brands in the salon suite industry. While most brands average around 80% hair stylists as their tenant base, and 20% estheticians, nail and lash artists, IMAGE Studios is much more diverse – across the country our salon suites attract a much broader array of beauty professionals, with hair stylists and barbers comprising of 50-55% of our total tenant base, and estheticians, nail and lash artists, along with medical esthetics professionals, permanent makeup artists, and other beauty professionals making up 45-50%. This tenant diversity is incredibly important and creates communities of beauty professionals that tend to be more networked and connected to each other because they can refer clients back and forth. When a salon suite is mostly hair professionals it makes it much harder to create a community and culture that encourages people to refer clients back and forth to each other. By simply opening a business at IMAGE Studios, a beauty professional has an opportunity to grow their business further by joining a community of other beauty specialists offering complimentary services.
Amenities: Let’s not forget about amenities! At IMAGE Studios you get the most amenities for your money compared to My Salon Suite, Phenix Salon Suites, or Salons by JC. IMAGE Studios salon suites are the most luxurious salon suites in the country, which is why we’re the number one choice for beauty professionals. Our all-inclusive rent rates can vary anywhere from $250 to $800 per week or more depending on size and location, and includes important benefits such as a spacious lobby, high-end design and finishes, luxury seating and lighting, even upscale restrooms. Take a peek inside your salon suite and you’ll see that we’ve spared no expense to bring you the very best furniture and equipment like a luxury shampoo station, custom high quality millwork, built in color bar, built in hand sinks, and beautiful sliding glass doors. Click here to take a virtual tour of our salon suites to see for yourself the IMAGE difference.
Awards & Recognition: IMAGE Studios has been recognized as an INC 5000 company due to its exponential growth over the past few years. IMAGE Studios was also recognized as an “INC Best Workplaces” company in 2022 along with several other prestigious awards from other industry publications.
Brand Strength: IMAGE Studios prides itself on having created an extremely strong brand that is guided by our core values of Creativity, Freedom & Success. Our brand resonates with top tier professionals who want to open their business in a salon suite that best reflects their own personal brand. To attract the best, you have to be the best, and IMAGE is proud to have such a strong brand in the beauty industry.
Culture: Our philosophy has always been on creating strong culture at each IMAGE Studios across the country. Culture is one of the intangible assets that creates customer loyalty and customer satisfaction. With an NPS score of 98% amongst our beauty professionals, it’s clear that IMAGE is exactly what beauty professionals are looking for.
Management Team: When you buy a franchise, you are buying the systems, processes, and rights to the brand and it’s intellectual property. But what you’re also buying is the strength and caliber of the franchisors management team. We’ve spent years building an incredible brand, and equally as much time assembling the very best team that is here to help you every step of the way in your path to business ownership. Click here to view our management team.
Summary: So what’s the best buy? Are you thinking about opening an IMAGE Studios franchise? The beauty industry is booming, and salon suites are leading the way with incredible growth. Now is the perfect opportunity to align with the IMAGE brand so you can bring your own salon suite to a location near you. To view more information on our incredible franchise opportunity, check out our franchise website to learn more about the IMAGE difference. You can also download our free franchise report on our homepage. If you’re ready to dive in, contact us today to begin our discovery process. We look forward to working with you!
IMAGE Studios® is the most exciting studio salon concept in the country.
IMAGE Studios® was designed for industry professionals like you, making it possible to have your own salon and be your own boss. Our concept is simple: we provide an incredible space and atmosphere – you bring your passion, talent, and clientele. Together we create an intoxicating formula for success.
Come and take a tour of our gorgeous space today, and lease your future!
Meet Mathew Landis – salon owner, entrepreneur, coach, interview by April Benincosa, Utah franchisee for Image Studios 360. April has four locations under her management in Utah, serving over 130 salon professionals. Image Studios 360 provides modern, luxurious salon studios at affordable rates. We believe in our core values of CREATIVITY FREEDOM & SUCCESS and our goal is to elevate the beauty industry to new heights with our education, support, and platform that enables people to easily open their own salon without the risk or investment it takes to open a traditional salon. We’re a beauty incubator that helps people reach new heights through salon ownership. Find out more at www.imagestudios360.com.ccess.
Image Studios 360 empowers people like you to take the leap into salon ownership – realize your dreams by joining the IMAGE team today!
Create the Space you have always wanted!
Image Studios 360 was designed for industry professionals like you, making it possible to have your own salon and be your own boss. Our concept is simple: we provide an incredible space and atmosphere – you bring your passion, talent, and clientele. Together we create an intoxicating formula for success.
IMAGE Studios® empowers people like you to take the leap into salon ownership – realize your dreams by joining the IMAGE team today!
Enjoy the Success You Deserve
Let’s face it – we’ve all worked our asses off in this industry for many years, and now it’s time to enjoy the success you deserve by enjoying the freedom of owning your own salon. The traditional salon business model is a dying breed (and a difficult one to survive with), while the Image Studios 360 business model paves an affordable and safe way to open your own salon without all the risk. Isn’t it time?
Image Studios 360 Owner April Benincosa and Becky Pratt, Robert Moody, and Jessie Matchjace believe in community and paying it forward. It can be so easy to just donate money and be disconnected to the issues, but when you give of your time and talents, you can remember that real beauty is within.
Image Studios 360 is kicking off quarterly events to help their community with a cut-a-thon at the Road Home today, April 26 from 10am-3pm. You can stop by the Road Home and donate clothing, beauty products or feminine hygiene products.
Their next project is for an inner city school where they will go give little ones a hair cut and style for picture day. If you want to donate or come join, follow them on Facebook or Instagram for updates.
The spreadsheet below is an active document that you can edit yourself. If you make a mistake or want to start over just refresh this webpage. NOTE: All cells shaded in red in columns B, C & D are cells that you input with your own information – everything else will automatically calculate for you.
To get started, input the name of your service in column B, as well as the current price that you charge in column c. Under “Avg # Services/Mo” in column D you will input the number of these services you do on average each month. The row below it is to input your anticipated additional # of services you will be doing in the future. If you do not see yourself increase the # of this service in the future just leave it the same as your current monthly # of services.
The differences that are displayed under “Monthly Revenue” & “Yearly Revenue” tell you what kind of additional money you would earn as a result of the price increase you put in. Play around with this handy spreadsheet to see what kind of money you could be making by increasing the price of some of your more popular services. You’ll be surprised at how small increases in just a few of your services will equate to thousands of dollars of additional income at the end of the year.
To download an Excel Spreadsheet with these formulas CLICK HERE.
Be sure to visit our other blog post titled “10 Steps to Raising Prices” that gives you helpful resources and best practices, as well as a sample letter for clients indicating your upcoming price increases.
If you haven’t had the chance to see the beautiful Image Studios Salt Lake, you can now take a virtual tour from the comfort of your own computer or smartphone. In these virtual tours you can see the setup of several single and double studios, as well as our entryway, client lounge and hallways.
Are you looking for some marketing ideas this holiday season? Take advantage of the busiest time of the year and generate more sales and revenue to help make up for the painfully slow months after the holidays are over.
Black Friday:
Use this day as a springboard to sell gift certificates at a discount or offer a discount to any current clients who book a future appointment in January/February. An incentive now will help motivate people to book that next appointment after the holidays which means you can be confident your schedule will stay booked solid, even after Christmas.
Cyber Monday:
This relatively new holiday has become more and more popular each year that drives people to find deals online. If you have a website or webpage (which everyone at Image Studios has already, contact us if you don’t know where to find it) you can post a deal online that offers clients a discount on product, a % off any gift certificate, BOGO offers, etc. You can have them call you to complete the purchase or you can use an easy-to-use online web form (100% free) called www.wufoo.com to create a form they fill out that will take them to a checkout page to purchase everything online. This takes about 10 minutes to do and all you need is a paypal account to accept payment. Don’t have a paypal account? It’s easy and takes 5 minutes to do, go here to sign up now.
CONTACT ME DIRECT if you want help setting up the Wufoo form and payment page. I would be more than happy to help you do this and you will find it an invaluable tool you can use for future offers down the road. Also, if you want to update your info on your webpage within the salon directory let us know immediately so we can update that for you in time for the holidays.
Christmas Gift Certificates:
This can be one of your most successful ways to sell gift certificates this holiday season. We have pre-printed blank gift certificates (Image Bucks) you can purchase here, or you can use your own. The purpose of this is to sell as many gift certificates during the holidays to your clients. Here is how it works:
You mail four (4) gift certificates to your client (or hand to them in person), each in its own envelope.
Three (3) of the gift certificates are blank except for the dollar value that you choose (typically $25 or $50 value), the fourth certificate is made out to your client for the samedollar value as the other three certificates.
Enclosed with the gift certificates is a letter from you with something like this:
Dear (Client):
The holiday season is coming up quick and I want to help make your gift giving a little easier this year. Enclosed are three gift certificates for $25 each(or $50, whatever you choose). These are for you to give as gifts to friends and family and can be used for (product, service, etc) at my salon. To show my appreciation for you I am giving you the fourth gift certificate (the one you made out in their name) to you free of charge. To purchase these certificates call me at (XXX) XXX-XXXX and I can complete the purchase over the phone. All gift certificates must be pre-purchased for the offer to be valid. HAPPY HOLIDAYS!
You will need to keep track of who calls and pays for their certificates to ensure none get used that were not paid for (since you are sending them blank ones with no names on them). Also, it is important that you make purchasing these gift certificates as easy and seamless as possible. You can take a credit card over the phone using Square or you can create an online form for them to go to where they can complete their purchase online through Paypal. Again, please feel free to contact me if you would like help doing this, it only takes a few minutes and once I walk you through the first one you will be set to do them on your own after that.
The idea of the gift certificate offer is to facilitate the hassle of buying gifts for so many people by putting them right in front of your clients. To show your appreciation for them you offer them a gift certificate of the same value at no charge for them to use. If you do the math you are giving 25% off all four certificates, or three at full price and one for free, whatever way you choose to look at it. Keep in mind that the three gift certificates they purchase to give to friends and family most likely will be new clients who have never been to your salon before. The value of a lifetime client is worth thousands and thousands of dollars, so never underestimate the cost or discount it takes to acquire just one new client. It pays for itself ten-fold.
In addition, these gift certificates will be given at or around Christmas time which means these recipients will be wanting to use them come January or February, typically the slowest time of the year for salon owners. This will help keep your books full after the holiday season. Best of all the gift certificates are pre-paid up front, so you get the money at the time of sale and can set this aside for the new year.
I highly recommend you take advantage of the holiday season to help generate more income for your salon!
